Simplifying Your Marketing Journey
At Steel Collective, we understand that navigating the complexities of marketing can be overwhelming. That's why we serve as your one point of contact to lead, manage, and execute all your marketing efforts- so you can focus on running your business while results get delivered.
About Steel Collective
My name is Dawn Steel and I started Steel Collective in 2026. My background revolves around a 25-year career with a focus on multi-channel marketing communications and consulting in various rolls that include: brand management, sales field team support and working with subject matter experts (SMEs) to develop needed MarCom materials, marketing various product lines, introducing new products, and running campaigns to boost sales.
I hold strong relationships with creative agencies and market research firms that I frequently partner with to ensure the best outcome for my clients. With these great resources at my fingertips, I can serve as your dedicated resource for all your marking needs- both big and small.
I am native to Central IL but have lived in FL for the past seven years. I am married to my husband, Kyle, and have three children- two daughters, Ellie and Michaela (her husband, Parker), as well as a son, Dominic. I enjoy spending time with my family, living the country life, and am heavily involved these days with my two younger children's activities- namely dirtbikes and horses!
What Steel Collective Can Do For YOU:
Our services include a dedicated resource for all things marketing at your company. We partner with creative agencies and marketing research firms to increase brand awareness, generate qualified leads, and drive sustainable growth.
Some (though not all) areas we focus on:
- Strategic Marketing Planning
Building customized, data-driven marketing strategies aligned with your business goals.
- Brand Positioning & Messaging
Clarifying your brand’s voice, value, and market position to create consistent, compelling messaging.
- Digital Marketing Strategy
Providing guidance and execution on website optimization, SEO, email marketing, social media, and paid advertising—without unnecessary complexity.
- Campaign Development & Execution
Planning and managing marketing campaigns that are streamlined, targeted, and results-focused.
- Market & Performance Analysis
Evaluating competitors, customer behavior, and campaign performance to identify opportunities and improve ROI.
Simply Put...
At Steel Collective, we act as a strategic extension of your team—bringing clarity, structure, and expertise to your marketing so you can focus on running your business.
Business Hours
- Mon - Fri
- -
- Sat - Sun
- Closed
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